Beraishis 12J – Avraham Called Out in the Name of God – ויקרא בשם השם

Avraham built an altar there and proclaimed in the name of God.

RSRH points out that this was in opposition to Nimrod and his contemporaries whose sole aim was “let us make a name for ourselves”.

See commentary above 11:1-4

Beraishis 12:8
page 303